With an ever-increasing number of people using smartphones every day, the market for the application industry continues to evolve at an exponential rate. And, the growth and popularity of the entertainment sector is unparalleled with other industries.

An estimated 2.2 billion people are using smartphones and around 1 billion people are using tablets. Among all the entertainment apps, one particular sector which has seen a humongous growth is the fantasy sports application.

The credit to the success of a fantasy sports and sports betting application goes to applications like bet365, a betting gaming app. Initially, it had faced a lot of criticism from people around the world. And, now people have started accepting this application with open arms. What once was only called a "gambling" app has now become the heartbeat of sports betting applications.

So, as an entrepreneur, you are not wrong thinking of entering into such a lucrative business. But before you enter into this, do you know what exactly is a fantasy sports and sports betting apps?

Fantasy Sports is a virtual game that provides you the experience of managing real sports players. There are virtual teams of specified professional sports in which the players indulge. The performance gets converted into points, and the players can earn cash prizes at the comfort of their homes while playing their favourite games.

Sports betting is a platform which allow users to bet on outcomes of real sports players. The entire platform runs on odds. There are several types of betting like Pool Betting, Handicap, Over Under, Parlay, Money line, Against the Spread and many more

Do you know according to a recent study, there will be a 13.24 percent increase in the revenue in the U.S. market?

If not, you have enough reasons to start your Fantasy Sports Business or Sports betting business now. So, let us have a look at the 6 simple tips to follow:

• Have a crystal-clear objective: Though the basic goal to enter into this business is to make money irrespective of the fact of who you are. However, your objectives of fantasy sports apps differ on your goals. If you are in a start-up stage, at that time making quick money might be your only goal. And, in the case of a renowned entrepreneur, getting more clients is your end-goal.
• How comprehensive do you want it to be? Big names like bet365 cover every fantasy sports app ranging from cricket to hockey. But, it doesn't happen overnight. So, you need to understand which games you want to include as per the demand in your region or country.
• Be clear about your target demographic: Try to have an idea of your target demographic. It will help you in the long run to promote your fantasy sports app. For instance, whether they are males or split genders, what is their approximate age. Is it 15+? 20+? Or 30+?. Getting these answers at the right time will help you increase your ROI in the future.
• Look out for a reliable data provider: Data providers can make or break your business. Always look out for a reliable data provider who can provide your users with all the information that is needed by them without any hustle and bustle.
• Have a Unique Selling Point: In order to give a competitive edge, you need to stand out from the crowd. For that, you need to choose why you are the best. What is there in you that other companies don't have.
• Choose the right development partner: IChoosing the right development partner is of utmost importance. They should understand what your needs and requirements are. And, then make the right application for your business.

Having worked with many international clients of the US, Europe, and Australia, we exactly know how to take care of your fantasy sports and sports betting business. Here, at Halkwinds you will see your business bloom at a rate which you have always dreamed of.